About Apex Racing PR
There has never been a greater need for PR support in motorsport, as changing fan demographics and social media have opened up new channels for direct communication in a way that has never been witnessed before.
Fans, sponsors and the media all demand real-time communications and unprecedented levels of transparency from motorsports teams, requiring an always-on press office in order to maintain and build their reputation.
Apex Racing PR specialises in providing tailored PR and communications services to motorsports teams, suppliers and drivers.
From day-to-day press office management through to specialist crisis response and social media campaigns, we create bespoke packages to meet our client’s specific requirements and budgets in order to deliver the very best results.
Find out more about the services that we offer.
About Tom Spencer
Apex Racing PR was founded by Tom Spencer.
A former journalist and editor, with experience working for consumer, motorsport and technical publications, Tom made the transition into PR in 2012. He has since worked with a wealth of household names and international brands, including Samsung, Virgin Media, the UK Department for Transport, Infineum, Bristol City, and Blackthorn Cider –to name just a few.
With a unique blend of both consumer and corporate PR experience, Tom specialised in providing crisis response and social media development campaigns to leading global brands before founding Apex Racing PR.
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