The US has a growing appetite for electric racing according to the latest TV viewing figures, which demonstrate that Formula E has greater popularity in North America than F1.
The Nielson ratings demonstrated that the Putrajaya ePrix coverage on FOX scored a 1.2 overnight rating for the replay on Sunday afternoon – a higher rating than any F1 race achieved this year in the US, with the Monaco Grand Prix drawing a peak rating of 1.1 as the most watched race.
The live broadcast of the Putrajaya race on FOX drew 60,000 viewers, despite its early morning billing. It is believed that the Sunday replay of the race received a boost in viewers owing to the NFL game that preceded it.
In contrast, NASCAR drew a 2.6 overnight rating, its highest of the year to date, while the much-billed MotoGP title showdown generated an average of 130,000 viewers on Sunday morning on Fox Sports 1, according to Racer.com
These are impressive figures for Formula E as the burgeoning series is just two races into its second season, particularly when competing with established motorsport categories, as well as one of the most intense and promoted title showdowns in recent MotoGP history.
Formula E returns to the US for the Long Beach ePrix on 2nd April 2016.